Shopify Designer Needed for High-End Bag Brand Rebrand (Graphic Design + Shopify)

We are rebranding our bag brand from JALELY to JLFAM and are looking for a designer who is highly skilled in graphic design, not just basic Shopify theme editing. Our Shopify store is already built and our products are already live, but we now have new bag images, new packaging photos, updated lifestyle imagery, and a new logo that all need to be incorporated into a fresh, premium-looking site. This job is completely graphics-first. We need someone who can take these new assets and transform the homepage into something visually stunning, cohesive, and professionally designed — not a standard template. You will be responsible for redesigning the Shopify homepage to match a high-end bag brand aesthetic, creating new visuals such as banners, hero graphics, and product-display images, and updating product pages so the entire store feels consistent under the new JLFAM identity. The aim is to elevate the look and feel of the brand, making the site appear modern, stylish, and polished, with strong attention to layout, typography, colour, and overall visual balance. We want someone who can take raw bag images and turn them into beautiful, branded website graphics. This is not a generic website builder job. We’re specifically looking for a designer who understands branding and can create custom visuals that make the store feel premium and intentional. Your portfolio should clearly show strong graphic design ability, experience creating branded website visuals, and ideally work within fashion, accessories, or product-based e-commerce. We will provide all new images, the updated JLFAM logo, bag photography, packaging shots, lifestyle content, Shopify access, and direction for the brand, but you should be confident in taking the creative lead to bring this rebrand to life. Our goal is a clean, modern, graphic-driven homepage and product presentation that elevates the entire customer experience. We are open to competitive proposals based on experience and portfolio quality, and are looking for someone who can begin quickly and communicate clearly throughout the process. Apply tot his job