Senior Customer Marketing Manager – Transforming Healthcare through Customer Advocacy and Storytelling at arenaflex

Introduction to arenaflex and Our Mission arenaflex is on a mission to revolutionize the healthcare economy by delivering high-quality, affordable care for all. By empowering employers to restructure their healthcare benefits and providing data-driven insights, we guide employees towards higher-quality, lower-cost healthcare providers. This approach not only improves patient outcomes but also rewards doctors for practicing effective, patient-centric care rather than focusing solely on procedure volumes. Backed by top-tier venture capital firms, arenaflex is experiencing rapid growth and is now seeking a talented Senior Customer Marketing Manager to join our dynamic team. Job Overview We are looking for an exceptional Senior Customer Marketing Manager who can develop and implement programs that delight our most loyal advocates and capture their inspiring stories. Reporting to the Director of Product, Customer, and Lifecycle Marketing, this role is crucial in fostering a community of enthusiastic, proactive supporters who can help spread the word about arenaflex's transformative impact on the healthcare system. Key Responsibilities Design and execute a comprehensive customer advocacy program that provides memorable experiences, turning satisfied customers into passionate advocates for arenaflex. Establish a robust pipeline of case studies by identifying and rewarding customers who have benefited significantly from arenaflex, encouraging them to share their success stories. Conduct interviews and interact directly with a diverse range of arenaflex customers and partners to bring our value proposition to life in a relatable, human, and inspiring way. Develop compelling case studies, member stories, and customer marketing assets that differentiate arenaflex by highlighting our positive impact on a wide range of customers. Maintain an internal database of customer marketing assets that is easily searchable and accessible for cross-functional teams, ensuring that our customer stories are leveraged effectively across the organization. Ideal Candidate Profile The ideal candidate for this role will have: A minimum of 5 years of experience in Customer Marketing, Customer Advocacy, or related fields, with a proven track record of creating sustainable programs and repeatable processes. Exceptional writing, organizational, and interpersonal skills, with the ability to craft compelling stories and communicate effectively with both internal and external stakeholders. A passion for delivering memorable experiences that delight customers and inspire loyalty. A willingness to collaborate cross-functionally, "roll up your sleeves," and take on whatever tasks are necessary to drive company success. Experience thriving in a rapidly evolving startup environment, with the agility to adapt to changing priorities and deadlines. A genuine desire to be part of a mission-driven organization committed to improving the U.S. healthcare system. Essential Qualifications In addition to the above requirements, the successful candidate will possess: Strong project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines. Excellent communication and interpersonal skills, with the ability to build strong relationships with customers, partners, and internal stakeholders. A data-driven approach, with the ability to measure and analyze program effectiveness, identifying areas for improvement and optimizing strategies accordingly. Preferred Qualifications While not essential, the following qualifications are highly desirable: Experience working in the healthcare or technology industries, with a deep understanding of the challenges and opportunities in these sectors. Familiarity with customer advocacy platforms, marketing automation tools, and CRM systems. A certification in marketing or a related field, such as a CMMP (Certified Customer Marketing Professional) designation. Skills and Competencies To succeed in this role, the Senior Customer Marketing Manager will require: Strategic thinking : The ability to develop and execute a comprehensive customer advocacy strategy that aligns with arenaflex's overall mission and goals. Creative storytelling : The skill to craft compelling, inspiring stories that bring arenaflex's value proposition to life and resonate with diverse audiences. Collaboration and teamwork : The ability to work effectively with cross-functional teams, including sales, marketing, product, and customer success, to ensure alignment and maximize impact. Data analysis and interpretation : The ability to collect, analyze, and interpret data to measure program effectiveness, identify areas for improvement, and optimize strategies. Career Growth Opportunities and Learning Benefits At arenaflex, we are committed to the growth and development of our team members. As a Senior Customer Marketing Manager, you will have access to: Professional development opportunities, including training, mentorship, and education programs. Cross-functional collaboration and exposure to various aspects of the business, including sales, marketing, product, and customer success. A dynamic, supportive work environment that encourages innovation, creativity, and experimentation. Recognition and rewards for outstanding performance, including opportunities for career advancement and growth. Work Environment and Company Culture arenaflex is proud of its mission-driven culture, which is built on the following core values: Mission First : Our mission to transform the healthcare system is at the heart of everything we do. Expect Extraordinary : We strive for exceptional results, pushing ourselves and each other to new heights and beyond our comfort zones. Courageous Communication : Transparency, candor, and open communication are essential to our success, both as individuals and as an organization. Supportive Community : We believe that people do their best work and learn the most when they feel genuinely supported and cared for. Compensation, Perks, and Benefits arenaflex offers a competitive compensation package, including: A salary range that reflects your experience and qualifications. A comprehensive benefits package, including health, dental, and vision insurance, as well as a 401(k) plan and other perks. Opportunities for professional growth and development, including education and training programs. A dynamic, supportive work environment that encourages innovation, creativity, and collaboration. Conclusion If you are a motivated, creative, and strategic marketing professional who is passionate about customer advocacy and storytelling, we encourage you to apply for the Senior Customer Marketing Manager role at arenaflex. Join our mission-driven team and help us transform the healthcare system, delivering high-quality, affordable care for all. Apply now and take the first step towards a rewarding and challenging career with a company that is making a real difference in the lives of patients, doctors, and communities across the United States. Apply for this job