[Remote] Search Engine Optimization - SEO Manager (W2 Contract) )
Note: The job is a remote job and is open to candidates in USA. Estuate, Inc. is seeking a forward-thinking SEO strategist who understands that 'search' has evolved beyond blue links. In this role, you will lead the evolution of our organic discovery strategy and ensure accurate and compliant information is accessible across various platforms. Responsibilities • Lead the evolution of our organic discovery strategy, bridging the gap between traditional SEO and Generative Engine Optimization (GEO) • Ensure that whether a patient, caregiver, or Healthcare Professional (HCP) asks Google, ChatGPT, or Perplexity about our therapies, they find accurate, compliant, and helpful information • Drive AI-ready content strategies while navigating the complexities of the Medical, Legal, and Regulatory review process • Manage our external agency partner to provide the vision and strategy for all SEO/GEO efforts Skills • 7+ years in SEO/Digital Marketing, with at least 2 years specifically in a highly regulated industry (Pharma, Biotech, Finance, or Insurance) • Demonstrated understanding of how LLMs impact search • Deep proficiency in Schema.org, Knowledge Graph architecture • Familiarity with SEO tools like Google Search Console, SEMRush, etc • Experience navigating MLR/PRC review cycles • Exceptional ability to influence without authority and communicate technical concepts to non-technical stakeholders • Experience optimizing for AI-driven platforms (AIO, Perplexity, etc.) is a strong plus Company Overview • We at Estuate help you thrive with our out-of-the-box tech solutions. It was founded in 2005, and is headquartered in Milpitas, California, USA, with a workforce of 201-500 employees. Its website is Apply tot his job