Manager-Marketing
About the position At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express. American Express Global Commercial Services (GCS) offers powerful backing and support that helps companies of all sizes gain financial savings, control, and efficiency. We provide a suite of payment and lending products, solutions for travel and everyday business spending, cross border payments, global currency solutions, and business financing. The Global Commercial Services Marketing team is responsible for creating an end-to-end global marketing strategy and distribution plan for our prospect & customer segments around the world. The GCS Marketing Analytics, Investment & Marketing Enablement team, as part of Global Commercial Services within American Express, is responsible for overseeing marketing analytics, data products, data platforms, investment optimization and marketing enablement specific to the Global Commercial Services (GCS) business. This position will report to the Performance & Analytics team lead within the GCSM AIM team. This team is responsible for performance management and marketing analytics across the GCS Marketing organization with a particular focus on US SME Prospect. This individual should have a strong interest in extracting quantitative insights and be excited by the challenge of helping channel owners understand their performance and refine their investment strategies. A critical success factor for this role is to be results driven; this individual will be tasked with providing a data based strategic perspective, channel and product specific results analysis, and streamlining run-the-business reporting tactics. This role will provide significant opportunity to drive at scale investment results and gain exposure to leaders across GCS, US SME and American Express. Responsibilities • Partner closely across GCS Marketing, GIO, Finance, etc. to ensure consistency in reporting and help Prospect Marketing channel owners to keep a pulse on their forecasts • Understand and document the drivers of marketing performance; both quantitative drivers through increased tracking as well as qualitative drivers through regular touchpoints with marketing partners • Provide strategic, analytics-based guidance during broader strategic planning sessions but also data exploration-driven ideas and opportunity areas on a regular basis across channels • Develop reporting tools and visualizations to better highlight Marketing performance • Develop and deliver insight-based, multi-channel marketing investment to maximize American Express' opportunity to steal competitive share Requirements • Excellent Excel skills with experience in data analytics. Proficiency with Tableau and SQL/SAS a plus • Highly motivated team player with strong communication and interpersonal skills • Strategic thought leadership: ability to extract data insights and formulate a compelling storyline • Excellent project management skills with the ability to drive initiatives with minimal supervision • Comfortable working with ambiguity and change • Energized by a fast paced, complex environment • 3-5 years of experience + Nice-to-haves • MBA or Graduate Degree preferred in Computer Science, Engineering, Business Analytics, Data Science, Operations Research, Statistics Benefits • Competitive base salaries • Bonus incentives • 6% Company Match on retirement savings plan • Free financial coaching and financial well-being support • Comprehensive medical, dental, vision, life insurance, and disability benefits • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) • Free and confidential counseling support through our Healthy Minds program • Career development and training opportunities Apply tot his job