Zoho Marketing Automation Expert
Job Description: • Design, implement and monitor automated multi-channel campaigns (email, social, workflows), combining Zoho Marketing Plus with CRM and AI features • Enable AI-powered campaign handling including smart content scheduling, lead scoring automation and performance prediction • Build GDPR-compliant consent workflows, segmentation and lead-scoring models using Zoho tools • Train client teams to handle automation, campaign execution and strategic implications via documentation and workshops • Report on campaign performance using Zoho analytics and GA4, identifying trends and opportunities for optimisation • Collaborate with creative, analytics and account teams to deliver integrated marketing automation solutions Requirements: • Demonstrable experience with Zoho Marketing Solutions including Marketing Plus and Campaigns • Proven track record in marketing automation, workflow design, CRM integration and lead nurturing • Exposure to AI-enabled features in marketing platforms (e.g. auto‑copy generation, predictive scoring) • Strong understanding of GDPR-compliant data handling in marketing automation • Data-centric approach to campaign design: hypothesis-testing, funnel metrics, optimisation • Excellent project delivery and client liaison skills • Fluent English (written and spoken); additional fluency in German, Spanish, Italian or Portuguese is advantageous Benefits: • Professional development working on AI-enabled marketing automation with Zoho tools • Autonomy to craft campaign flows and influence strategic outcomes from Day 1 • Remote-first position with flexible collaboration across digital-first teams • Variety of B2B client engagements across SaaS, recruitment, consultancy, scale-ups • Continuous learning via workshops, certifications and optimisations challenges Apply tot his job