Sr. Digital Marketing Executive (Remote)
About the position We are looking for an ambitious and proven Senior Digital Marketing Executive with 3+ yrs of experience & in-depth knowledge of digital marketing platforms. Responsible for generating quality traffic for our website (The US-based website and need the traffic also from the USA) Hands on experience in creating marketing campaigns for PPC campaigns, SEO, SMO, SEM, SMM, Google Ad words, E-mail Marketing, Affiliate Marketing, Facebook, LinkedIn Advertisements and Content writing. Responsibilities • Generating quality traffic for our website • Creating marketing campaigns for PPC campaigns, SEO, SMO, SEM, SMM, Google Ad words, E-mail Marketing, Affiliate Marketing, Facebook, LinkedIn Advertisements and Content writing • Leading and managing SEO/SEM, marketing database, local SEO, email, social media and/or display advertising campaigns • Identifying the target audience and devising digital campaigns that engage, inform and motivate • Optimizing landing pages and user funnels • Setting up and optimizing Google Adwords, Facebook, Pixel Marketing and LinkedIn Ad campaigns • Video marketing • Content writing • Planning, executing, measuring and optimizing marketing campaigns across Social Media, SEM, Facebook Ads, and SEO • Define programs that use social media marketing techniques to increase visibility, membership, and traffic for the site. • Develop and manage digital marketing campaigns. • Strategic Link Building, Forum Participation. • Perform Directory and Blog Submissions. Requirements • Relevant experience in digital marketing. • Highly creative • Solid knowledge of website analytics tools (e.g., Google Analytics/ Webmaster) • Working knowledge of HTML and CSS. • Up-to-date with the latest trends of Google and best practices in online marketing and measurement • Good understanding of social media strategies. • The aggressive learning curve on new digital marketing techniques and mobile marketing. • Proficient with Social Media Optimization (SMO) • Strong analytical skills. • Experience with A/B testing. Nice-to-haves • Digital Marketing Certification • Content Writing Apply tot his job