Social Media Manager (eCommerce) (Can be Remote)

Remote Full-time
Company Name: Kroger General Office Position Type: Employee FLSA Status: Exempt Position Summary Work closely with the brand building social strategy leader to guide the continued evolution and execution of the social vision and strategy, in service of marketing objectives. Lead the daily execution of the social content strategy (inclusive of influencers and publishing partners) for the company and its regional banners. Collaborate with agency and internal partners to deliver content, provide strategic consultation and support to the social strategy lead and support social requests from the larger Brand team. Demonstrate the company's core values of respect, honesty, integrity, diversity, inclusion and safety. Essential Job Functions • Manage day to day engagement of the social media agency of record to ensure content for enterprise initiatives are approved, schedule and published • Develop and maintain annual and period editorial calendars and ensure execution of plan in partnership with agency and social strategy lead • Collaborate with key internal and external stakeholders in the planning, development and execution of social content partnerships with current and future partners • Lead test and learn campaigns leveraging emerging social media tools, platforms and other opportunities to maximize the company's social media footprint • Provide thought leadership to organization by keeping abreast of industry trends, emerging platforms and changes to channel algorithms • Provide detailed briefs to internal and external creative partners to inform support of marketing campaigns • Assist in the planning, forecasting and management of the annual social media budget in conjunction with the social strategy lead • Compile and deliver social strategy updates to Brand and Marketing leadership on a consistent basis • Supervise and coach direct reports in the performance of their duties; complete performance reviews and provide feedback to direct reports • Travel up to 25% of time • Must be able to perform the essential job functions of this position with or without reasonable accommodation Minimum Position Qualifications • 6+ years of experience working on social media strategy with a brand or agency • Any strong experience in executing influencer and content partner campaigns • Any demonstrated experience in social media strategies, technologies, services and measurement • Any extensive experience in social media copywriting • Advanced proficiency in Microsoft Office • Excellent oral/written communication skills • Proficient identifying key insights to optimize social channel strategy • Social media platform expert with deep understanding of various channels (e.g. Instagram, Facebook, Pinterest, Twitter) • Self-starter with the ability to excel and a fast-paced environment • Strong relationship management skills Desired Previous Experience/Education • Bachelor's Degree in marketing, journalism, or related area • Any product management experience • Any experience with Sprinklr • Any experience managing budget and creative resources • Any experience working for a multi-brand, multi-channel retailer • Success working in fast-paced environment with ability to identify resources needed and reprioritize project tasks while meeting deadlines and goals • Working knowledge and awareness of emerging platforms Education Level: Bachelor's Desired Required Travel: Up to 25% Required Certifications/Licenses: None Position Type: Full-Time Regions: General Office- Cincinnati; Any; Mid-Atlantic; Midwest; Mountain; South; West States: Ohio; Alabama; Alaska; American Samoa; Arizona; Arkansas; California; Colorado; Connecticut; Delaware; District of Columbia; Federated States of Micronesia; Florida; Georgia; Guam; Hawaii; Idaho; Illinois; Indiana; Iowa; Kansas; Kentucky; Louisiana; Maine; Marshall Islands; Maryland; Massachusetts; Michigan; Minnesota; Mississippi; Missouri; Montana; Nebraska; Nevada; New Hampshire; New Jersey; New Mexico; New York; North Carolina; North Dakota; Northern Mariana Islands; Oklahoma; Oregon; Palau; Pennsylvania; Puerto Rico; Rhode Island; South Carolina; South Dakota; Tennessee; Texas; Utah; Vermont; Virgin Islands; Virginia; Washington; West Virginia; Wisconsin; Wyoming Keywords Jobs at Kroger: At Kroger, we hire people who have a passion for helping others and who want to build a relationship with our Customers. No matter what stage of your career, you can build your future at Kroger. We look for people who want more, aspire to be more and work hard to achieve their goals. Our focus on keeping the Customer first is what makes us successful. As the largest traditional grocery chain in the U.S. and one of the world's largest retailers, we employee more nearly half a million Associates across 35 states. We offer many opportunities not only in our stores, but in Manufacturing, Logistics, Marketing, Finance, Human Resources, and many other fields. Company Overview: Kroger Family of Companies employs nearly half a million associates who serve over 11 million customers daily through a seamless shopping experience under a variety of banner names . At The Kroger Co., we are Fresh for Everyone™ and dedicated to our Purpose: To Feed the Human Spirit®. We are committed to creating #ZeroHungerZeroWaste communities by 2025. Careers with The Kroger Co. and our family of companies offer competitive wages, flexible schedules, benefits and room for advancement. Posting Notes: OH || Cincinnati || 1014 Vine Street || 45202 || Kroger General Office || [[mfield2]] || Marketing || Employee || Exempt || Full-Time || None Apply tot his job
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