Senior Digital Marketing, Analytics Manager
Job Description: • Develop, create, and manage engaging content that aligns with our brand strategy, and addresses the needs and interests of our multiple stakeholders • Collaborate with team members to develop a content strategy that promotes internal and external user engagement • Use web metrics and knowledge of digital technology to maximize search rankings, optimize content, and analyze user engagement • Develop and implement effective SEO and SEM strategies that drive traffic and bolster conversion for all of Exertis | Almo’s web properties • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns • Develop and manage an editorial calendar, collaborating with marketing and design teams to ensure consistent brand messages across all channels • Advise internal and external clients on the most effective methods for presenting content on the web Requirements: • Bachelor's degree in computer science with coursework in graphic design, web development, or similar • Minimum of 6 years’ experience in web project management. • Basic technical knowledge of HTML and web publishing • Knowledge of SEO and web traffic metrics • Knowledge of UX/UI practices and standards • Familiarity with content management platforms • Ability to build consensus and work effectively within a cross-departmental team • Excellent verbal and written communications skills • Experience with MS Office suite • Attention to detail • Good organizational and time-management skills Benefits: • Health insurance • Retirement plans • Paid time off • Flexible work arrangements • Professional development Apply tot his job