SAP Marketing Consultant
Job Description: • Implement, configure and optimize SAP Marketing Solutions to align with business objectives • Design and execute personalized, automated marketing campaigns across email, SMS, mobile and web channels • Collaborate with business stakeholders to define marketing requirements, customer journeys and segmentation strategies • Integrate SAP Marketing Solutions (SAP Emarsys and SAP Customer Data Platform) with other systems in a retail environment (e.g. Customer Relationship Management, Point of Sale, Order Management Systems) • Utilize customer behavior analysis and reporting for developing loyalty programs • Develop custom dashboards, campaign reports, and KPIs for performance tracking • Support A/B testing, deliverability optimization, and channel performance enhancement Requirements: • 2+ years of experience with SAP Emarsys Customer Engagement or Customer Data Platform (CDP) • Experience with SAP S/4HANA • Strong understanding of customer segmentation, automation flows, personalization, and multichannel campaigns • Proficiency in HTML, CSS, and scripting for email templates • Familiarity with REST APIs and integrations between SAP and non-SAP systems • Nice to have: • Experience utilizing Emarsys Smart Insight for customer behavior analysis and reporting • Experience with SAP Marketing Cloud, SAP CDP, or SAP Commerce Cloud • Emarsys Certification • Eligibility Requirements: • US Citizens only (no dual citizenship) Benefits: • Accenture Federal Services offers a wide variety of benefits. • As required by local law, Accenture Federal Services provides reasonable ranges of compensation for hired roles. Apply tot his job