[Remote] Manager, Lead Generation
Note: The job is a remote job and is open to candidates in USA. Wipfli is a company that values its people and offers a career-defining opportunity. The Manager of Lead Generation will oversee a team of Lead Generation Specialists, implement process improvements, and coordinate marketing efforts to drive client engagement and revenue growth. Responsibilities • Provides day-to-day management of a team of Lead Generation Specialists including participating in hiring process, initial onboarding and on-going performance management, and professional development. • Identifies and assists in implementing process improvements and refining the Lead Generation Specialist playbook. • Coordinates with Marketing and Business Development leadership and team members on campaign and activity design including sales enablement for Wipfli supported offerings. • Conducts preliminary research on prospects and promptly follows up on assigned leads for qualification. • Participates in call down activities on assigned lists, both prospect targets and impression follow up (website, buyer intent, webinars, downloads, etc.) • Lead generation and development of potential prospects. Upon qualification, identifies correct associate to continue the pursuit and passes the lead/opportunity. • Prospects for new clients through inbound and outbound activities. • Coordinates handoff meetings with relationship executives or pursuit teams. • Using industry and offering knowledge, tailors Wipfli’s value proposition and capabilities to the individual client’s business needs. • Tracks activities in CRM and completes administrative functions to ensure client records are accurate and up to date. • Responsible for meeting or exceeding individual revenue and other assigned goals. Skills • Bachelor’s degree in Marketing, Communications, Business, or other job related major, or an equivalent level of job-related experience • 3+ years of experience • 1+ years of supervisory experience • Experience with Microsoft Dynamics CRM or similar CRM solution • Experience with Outreach, ZoomInfo and other sales research and sales acceleration tools • Experience with lead generation and/or sales development roles Benefits • 8 health plan options (both HMO & PPO plans) • Dental and vision coverage • Opportunity to enroll in HSA with potential Firm contribution • Employee Assistance Program • Firm-sponsored basic life and short and long-term disability coverage • 401(k) savings plan & profit share as well as Firm matching contribution • Well-being incentive • Education & certification assistance • Flexible time off • Family care leave • Parental leave • Family formation benefits • Cell phone reimbursement • Travel rewards • Critical illness & accident insurance • Hospital indemnity insurance • Legal • Long-term care • Pet insurance • ID theft protection • Supplemental life/AD&D Company Overview • Wipfli LLP is one of the top 20 accounting and consulting firms. It was founded in 1930, and is headquartered in Milwaukee, Wisconsin, USA, with a workforce of 1001-5000 employees. Its website is Apply tot his job