Performance Marketer – Facebook Ads, D2C Pet Brand

Job Description: • Manage, scale, and optimize Meta campaigns across multiple markets to maximize ROAS and profitability. • Create, test, and iterate ad creatives and copy based on data insights and performance learnings. • Collaborate closely with the CRO Manager and Creative Manager to align ads, funnels, and landing pages. • Analyze key metrics (ROAS, CTR, CPC, CVR) and take swift, data-driven actions to improve performance. • Proactively share insights, results, and next steps with the team during daily performance check-ins. • Partner with the Paid Marketing Manager to plan budgets, allocate spend, and execute scaling strategies. • Stay ahead of Meta algorithm updates, platform changes, and creative trends to keep campaigns competitive. • Take full ownership of your markets from campaign setup to optimization, treating every euro as if it were your own. Requirements: • Proven experience managing Meta Ads budgets of €100K+ per month for D2C brands. • Solid grasp of direct response marketing principles and consumer psychology behind why people click and buy. • Strong creative mindset and deep understanding that performance comes from angles, messaging, and testing, not from toggling settings. • Analytical and data-driven approach with full ownership and accountability for results. • Proven ability to optimize, scale, and report on campaign performance end to end. • Skilled in using AI tools for creative iteration, research, and workflow efficiency. • Comfortable joining daily Slack huddles with the team to share insights and next steps. • Excellent command of English (written and spoken) and availability within CEST hours for collaboration. • Include the hidden word “Scaling Retriever” in your application to show attention to detail. • Provide at least two client references we can speak to directly. Benefits: • 100% remote team with flexible working hours • The freedom of freelancing, without feeling like an outsider • Long-term collaboration with real growth opportunities • Creative freedom and ownership over your markets and decisions • Performance-based bonuses and profit share for high-impact results • Direct access to founder and decision-makers, your input actually shapes strategy • Work with an international, data-driven team that values autonomy and excellence • Fully paid yearly team trips (2023 Indonesia, 2024 Vietnam & Amsterdam, 2025 Thailand & Amsterdam!) if you want to join Apply tot his job