Manager, Creative and Communications
Job Description: • Lead the development of high-quality visual assets for both digital and print media (e.g., brochures, websites, social media graphics, email templates, and advertisements). • Maintain and evolve brand identity and ensure consistent application across all marketing channels and materials. • Manage the design process from concept to execution, providing guidance, feedback, and approval on creative deliverables. • Collaborate with external vendors, agencies, and freelancers to enhance the design capabilities of the organization. • Support design and layout for business development and proposal collaterals. • Oversee content creation for marketing campaigns, including copywriting, photography, video production, and graphics. • Ensure all content is engaging, on-brand, and optimized for the intended audience and platform. • Collaborate with team members to create and manage a content calendar, serving as lead project manager and ensuring timely delivery of content. • Develop and execute external communications and marketing strategies to support BME Strategies’ brand growth and customer engagement. • Oversee the creation, implementation, and measurement of integrated marketing campaigns across various platforms, including email, social media, digital advertising, and events. • Update and Manage BME’s online presence including website, LinkedIn, and other externally facing content platforms. • Work closely with cross-functional teams to ensure marketing initiatives align with company goals. • Conduct market research to identify trends, customer needs, and competitive landscape to inform marketing strategies. • Develop, monitor, and analyze key performance indicators (KPIs) to evaluate the effectiveness of marketing campaigns and design projects. • Provide regular reports to senior management on campaign performance, budget tracking, and design impact. • Use data insights to continuously optimize strategies, improving ROI and meeting business objectives. • Allocate resources effectively to ensure projects are completed on time and within budget. • Track expenditures and adjust strategies as needed to stay within budget while achieving marketing goals. • Other duties may be assigned to support client work when surge capacity is needed. Requirements: • Bachelor's degree in Marketing, Graphic Design, Communications, or related field (Master's degree preferred). • 5+ years of experience in marketing, design, or a related field, with at least 2-3 years in a leadership or managerial role. • Proven experience managing multi-channel marketing campaigns and leading creative teams. • Strong proficiency in design tools such as Adobe Creative Suite (Illustrator, Photoshop, InDesign), Sketch, Figma, etc. • Knowledge of marketing automation tools, content management systems (CMS), and analytics platforms. • Excellent understanding of branding, graphic design principles, and marketing best practices. • Solid project management skills with the ability to prioritize and meet deadlines. • Exceptional communication and interpersonal skills, with the ability to work cross-functionally and lead teams. • Analytical mindset with the ability to interpret data and optimize campaigns for maximum impact. • Strong portfolio showcasing creative and marketing work (both digital and print). • Ability to adapt in a fast-paced, dynamic environment. • A passion for creativity and staying ahead of industry trends. • Exposure to and/or experience with the public health field is highly desired, but not required. Benefits: • 6+ weeks total leave, including paid vacation, sick time, personal leave, and floating holidays • Health, dental, and vision insurance • Health FSA and dependent care FSA • 401(k) with employer match • Employer-paid short-term and long-term disability insurance • One-time technology stipend • Opportunities for professional development and career growth Apply tot his job