Lead Generation Consultant
Job Description: • Design comprehensive prospect targeting, segmentation, and personalization strategies for B2B outbound campaigns. • Create multichannel sequences (email, LinkedIn, calls) optimized for conversion and response. • Continuously develop and test copywriting, subject lines, and touchpoints to improve open rate, reply rate and meeting booked rate. • Analyze key metrics (open rate, reply rate, meeting booked rate) and optimize campaigns based on data. • Align outreach strategy with the client's business objectives and the capabilities of the SDR team. • Coordinate, train, and support an SDR team in campaign execution (the team is being built and will consist of 1–2 Junior SDRs). • Supervise work quality, ensure SLA compliance, and maintain high performance levels. • Implement playbooks and outreach best practices that can be replicated across projects and verticals. • Foster a culture of collaboration, feedback, and continuous improvement within the team. • Manage and optimize the outbound and lead generation tech stack (Apollo, Clay, Sales Navigator, HubSpot, Lemlist, Make/Zapier, among others). • Implement automated processes while maintaining personalization and quality in each contact. • Explore and integrate AI technologies applied to prospecting, message writing, scoring, and result analysis. • Systematize learnings to scale successful strategies to new projects and verticals. Requirements: • 2–3 years of experience in B2B lead generation, with a focus on cold outbound outreach (email, LinkedIn, and calls). • Experience managing SDR teams or operational resources in lead generation projects. • Advanced knowledge of prospecting, automation, and CRM tools (Apollo, Clay, HubSpot, Lemlist, Sales Navigator, among others). • Fluency in English and Spanish. Benefits: • Remote work. • Public holidays in line with the Spanish calendar. • Annual vacation. • Join a culture focused on high performance, innovation, and genuine well-being. • Direct access to the RevOps Director and the founding team, with opportunities for continuous learning and professional development. • Receive a competitive package with performance-based variable pay and opportunities to grow into senior or leadership roles. Apply tot his job