Experienced Principal Architect - AdTech Customer Data & Identity – Remote Work from Home Opportunity at blithequark

Introduction to blithequark At blithequark, we're on a mission to become the best airline in the history of aviation. Our shared purpose - Connecting People, Uniting the World - is about more than just getting people from one place to another. It also means that as a global organization that operates in many locations around the world with millions of customers and thousands of employees, we have a unique responsibility to promote and provide valuable opportunities in the places where we work, live, and fly. We can do that with a truly diverse and inclusive workforce. We're growing - in the years ahead, we'll hire thousands of people across every region of the airline. Our careers include a serious benefits package aimed at keeping you happy, healthy, and well-traveled. About Our Marketing and Loyalty Team Our Marketing and Loyalty team is the primary force behind blithequark's industry-leading brand and experience, supporting revenue growth by turning customers into lifelong blithequark flyers. Our marketing communications, market research, and brand teams drive travelers' familiarity and engagement with the blithequark brand. Our product, design, and service teams bring the signature blithequark brand to life in our clubs and onboard our aircraft, ensuring a seamless, premium experience. And when customers choose blithequark time and time again, that's because the loyalty team has been working hard to create an award-winning program. Our loyalty team manages blithequark MileagePlus, building travel and lifestyle partnerships that customers can engage with every day, and works with our Star Alliance partners to ensure blithequark can take you anywhere you want to go. Job Summary We're excited to offer an opportunity to be part of a brand-new, top-tier AdTech engineering team at blithequark. We are looking for an exceptional Principal Architect - AdTech Customer Data & Identity to lead the development and implementation of our customer identity strategy across AdTech platforms. In this role, you will be instrumental in architecting an innovative identity solution that enhances personalized customer experiences and drives targeted marketing efforts. Key Responsibilities Design and implement a comprehensive customer identity strategy tailored to our organization's vision and objectives. Stay up-to-date with industry trends, emerging technologies, and standard processes in AdTech, influencing the continuous improvement of our systems. Apply solutions like customer data platforms and identity graphs to create unified customer profiles and enhance personalization efforts. Implement universal identifiers like UID 2.0, Match, and lean id to improve data interoperability and identity resolution. Develop strategies to collect, manage, and leverage customer data effectively while ensuring compliance with data security regulations. Collaborate with cross-functional teams, including marketing, IT, and data analysis, to drive alignment and achieve business objectives. Qualifications blithequark values diverse experiences, perspectives, and we encourage every individual who meets the minimum qualifications to apply. While having the "ideal" qualifications makes for a stronger candidate, we encourage applicants who may not feel they check all those boxes! We are always looking for people who will bring something new to the table! Minimum Qualifications Bachelor's degree in Information Technology, Computer Science, or related field. 8+ years of experience in a data technology solutions architecture role. 3+ years of experience working in customer identity management. Extensive experience with AdTech, with a proven track record of designing and implementing large-scale ad delivery systems. In-depth knowledge of customer data platforms, identity graphs, and universal identifiers. Solid understanding of cookie technology and its implications for digital marketing. Experience with data optimization techniques and tools. Strong problem-solving skills and the ability to think critically. Strong leadership and interpersonal skills, with the ability to collaborate effectively across teams. Experience with cloud-based services (e.g., AWS, Google Cloud). Experience with data analysis tools for performance monitoring and optimization. Past experience with architecting solutions. Preferred Qualifications Master's degree in Computer Science or Computer Programming preferred. Working experience ideally in a digital marketing or e-commerce environment. Data Clean Room experience is a plus. Experience with online customer data security is an advantage - including standard processes, and Consent/Identity Management tools. Career Growth Opportunities and Learning Benefits At blithequark, we're committed to helping our employees grow and develop in their careers. We offer a range of training and development programs, including mentorship opportunities, workshops, and online courses. Our employees also have access to a range of benefits, including tuition reimbursement, employee resource groups, and a comprehensive wellness program. Work Environment and Company Culture blithequark is a dynamic and inclusive workplace that values diversity, equity, and inclusion. We're committed to creating a work environment that is welcoming and supportive of all employees, regardless of their background, culture, or identity. Our employees are passionate about their work and are dedicated to delivering exceptional customer experiences. Compensation, Perks, and Benefits The compensation range for this position is $132,000 to $193,600, depending on work-related, non-discriminatory factors like experience, education, and skills. We also offer a range of perks and benefits, including health insurance, retirement savings, and paid time off. Our employees also have access to exclusive discounts on travel and other products and services. Conclusion If you're passionate about customer data and identity, and are looking for a challenging and rewarding role at a dynamic and inclusive company, we encourage you to apply for this exciting opportunity at blithequark. As a Principal Architect - AdTech Customer Data & Identity, you'll have the chance to make a real impact on our business and our customers, and to develop your skills and expertise in a supportive and collaborative environment. Don't miss out on this opportunity to join our team and shape the future of our AdTech environment! Apply for this job