Digital Marketing Specialist – Part-Time, Virtual, NYC Education & Parenting Market
Job Description: • Develop and refine a data-driven strategy to engage key segments in the NYC parenting and education market. • Produce and manage compelling marketing content, including videos, images, and narratives that highlight the transformative impact of our programs. • Implement SEO best practices, conduct keyword research, and optimize web content to enhance organic search visibility. • Manage and optimize marketing channels including social media channels (mainly Instagram and YouTube), continuously evaluating performance to adjust strategies. • Track and analyze campaign performance and SEO effectiveness, using insights to guide future strategies. Requirements: • Demonstrated success in digital marketing within the NYC education and parenting markets, with a strong focus on data-driven decision-making. • Expertise in creating engaging multimedia content with a robust portfolio showcasing video production, graphic design, and written communication skills. • In-depth knowledge of the NYC parenting and education sectors, with strategic marketing experience. Benefits: • Flexible Employment Options: 10-30 hours per week to fit your schedule and commitments Apply tot his job