Content Marketing Manager - remote
Our client, a fast-growing fintech startup, is seeking a Content Marketing Manager to lead the creation and execution of high-impact content that educates, engages, and drives growth. This is an ideal opportunity for a creative, data-driven strategist who thrives in early-stage, fast-paced environments and can translate complex fintech topics into compelling, audience-focused storytelling. Day-to-Day Responsibilities • Partner with the marketing team to develop and execute a comprehensive content marketing strategy and editorial calendar. • Write and repurpose engaging content across multiple channels, including blogs, newsletters, email campaigns, social media (especially LinkedIn), website copy, and gated assets. • Leverage automation tools and internal subject matter experts to produce high-quality, scalable content efficiently. • Create content end-to-end, including blog posts, white papers, webinars, event materials, and community engagement pieces. • Maintain and optimize the company's website and digital assets, ensuring brand consistency, SEO/AEO performance, and a strong user experience. • Collaborate cross-functionally with sales, product, and customer success teams to ensure marketing initiatives align with broader business goals. • Use data analytics to evaluate content performance, uncover insights, and inform future content strategy. Strategic Responsibilities • Conduct market and competitive research to identify emerging trends, audience needs, and new content opportunities. • Define and track content marketing OKRs and performance metrics to measure impact and drive continuous improvement. • Shape and refine the company's brand messaging and voice, ensuring consistency across all marketing touchpoints. • Support community engagement initiatives and thought leadership programs to build advocacy among clients and industry professionals. • Drive a full-funnel content strategy, ensuring seamless integration across awareness, consideration, and conversion stages. You Should Apply If You: • 3 to 5 years of B2B content marketing experience. • 2+ years of VC Funding Phase (Seed to Series B, etc.) startup experience. • Bring experience in fintech, SaaS, or compliance-related industries. • Proven expertise with website content (blogs, landing pages, gated assets), email marketing, and social media (particularly LinkedIn). • Skills in SEO/AEO measurement and leveraging data analysis for actionable content insights. • Experience creating and managing full-funnel content that drives awareness, engagement, and conversion. • Proficiency with HubSpot, LinkedIn, Google Analytics, and SEMrush, and have experience with Figma and Canva. • Experience in project management and thrive juggling multiple priorities in a high-growth environment. • Exceptional writing, research, and storytelling skills, with a keen understanding of audience segmentation. • A bachelor's degree in Marketing, English, Communications, Business, or a related field. Package Details Salary & Equity Healthcare, 401k, unlimited PTO, home office, phone/internet, co-working stipend, annual professional development budget NO VISA SPONSORSHIP remote - EST hours • Candidates MUST have - 3 to 5 years of B2B content marketing experience, with at least 2+ years of VC Funding Phase (Seed to Series B, etc.) startup experience. • Experience with website for blogs or gated content, email marketing, and social media, particularly LinkedIn • Proficiency with Hubspot, LinkedIn, Google Analytics, SEMrush, and Proficiency with Figma and Canva • Excellent writing & research skills Pay: $85,000.00 - $110,000.00 per year Benefits: • 401(k) • Health insurance • Paid time off • Professional development assistance Education: • Bachelor's (Required) Experience: • B2B Content Marketing: 3 years (Required) • Venture Capital Funding Phase Startup : 2 years (Required) Location: • United States (Required) Work Location: Remote Apply tot his job